STAYC’s ISA and Yoon Chosen as Cosmetic Models… “Fresh X Clear Image in Harmony with the Brand”
2023 06 16
The group STAYC is making waves as the new faces of a cosmetic brand.
On the 16th, their agency, High Up Entertainment, announced that “STAYC’s ISA and Yoon have been selected as the skincare models for the global derma cosmetic brand, Mediheal.”
In the advertisement images revealed on the brand’s official social media on the 15th, ISA and Yoon showcased a refreshing and vibrant charm that perfectly matched the brand’s concept. Their delightful energy as models for Mediheal’s derma skin care line instantly captivated customers and fans, further enhancing the brand’s trustworthiness.
Given the attention they have received for their clean and clear visuals, there is a great deal of anticipation surrounding ISA and Yoon’s upcoming role as the brand’s new faces. They are expected to embody the brand’s fresh sensibility and identity with great finesse, injecting new vitality into the brand.
STAYC, known for their distinct TEENFRESH colors and confident energy, is continuously refreshing their image with each activity, targeting the preferences of the younger generation. They have planned to showcase a diverse range of styles, from bright and refreshing to kitschy moods, in collaboration with the brand.
STAYC, the group which ISA and Yoon are included in, has solidified their position as the representative fourth-generation TEENFRESH girl group by surpassing 400 million cumulative streams on the world’s largest music streaming site, Spotify. Currently, they are fully dedicated to album preparations with the aim of making a comeback in August